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For this project, I was assigned to create a new, fictional, logo for the University of Victoria. I took into account their school colours, and the shape of a sheild, which has been around since the school was established. By doing research and drawing out thumbnails and roughs, I was able to come to a concise and prestine logo at the end. From letterheads to hoodies to mugs, the logo has multiple uses throughout the school. It helps to define the university.